Author Archives: liquidc

No. Liquid Ceramic gives explicit instructions on how to apply the product yourself or by your local paint pro (as shown at LiquidCeramic.com/HowToApply). Liquid Ceramic has a history of its product lasting on homes for 25 years. “Selling by the warranty” is a sales technique that sounds attractive on the surface but the homeowner should […]

First, these are definitely not the same product, but more importantly, each company’s selling approach is completely different. Liquid Ceramic® is a product sold online with no pressure salesperson involved. Rhino Shield is sold through in-home presentations by appointment only with their sales rep and can sometimes last 2-3 hours.

No. You simply purchase the product online. We also pre-tint your product before we ship. We caution homeowners about in-home salespersons pressuring them to sign, but if you do sign in your home and have buyers remorse, federal law allows you up to 3-days to give written notification to cancel the contract.

We’ve often said that learning about exterior wall paint is about as exciting as watching it dry, but Liquid Ceramic stresses the importance of knowing the difference between our product and the store brands. So like the TV ad with the gecko “15 minutes can save you thousands…” It’s your house, invest the time.

Painters are a necessary part of this process. We need them and the majority of them are honest, hard-working people who do the work most of us don’t want to do. But every painter has his loyalties, to use Brand X or Brand Y.